• Dave Wilson

2018 Data Breach Epidemic

Updated: Apr 19, 2019

How You Can Protect Your Online Self...


My Fitness Pal Gets Hacked! (via Reuters) - An estimated 150 million user accounts compromised. This happened to be the 3rd largest user-data hack in history... second only to Yahoo! users (3 Billion in 2013) and porn freaks (412 Million in 2016). Twitter followers reacted sarcastically, clearly there is more in the world to stress over than creeps discovering how many Texas Burgers you ate this week.


Under Armour CEO, Kevin Plank

MyFitnessPal, the mobile app acquired by Under Armour in 2015 for $475 million "as part of a bid to become the world’s biggest tracker of fitness information." The idea was to expand upon the company’s roots in athletic apparel and accessories. The app lets people track their calorie intake, diet and exercise routines and later decide whether to feel sorry about themselves.


  • On March 25th, Under Armour first learned of the MyFitnessPal breach, which took place in late February by a yet unknown party.

  • Four days later, MyFitnessPal alerted users of the breach via private in-app messages. Despite being aware that their users’ privacy had been compromised, MyFitnessPal still sent out a regular string of tweets on maintaining a healthy, active lifestyle. So much for transparency#damagecontrol behind closed doors much?

  • On March 30, MyFitnessPal released a statement to the general public about the current state of events revolving around the attack.

“The affected data did not include government-issued identifiers (such as Social Security numbers and driver’s license numbers), which the company does not collect from users.” “Payment card data was also not affected because it is collected and processed separately.”

After admitting the breach, shares of the athletic apparel maker went down 3.8% in after-hours trade. The reaction on Twitter was more like a Roast of MyFitnessPal than an outcry for shutdown when compared to the latest Facebook scandal.


On making your digital life more secure


AgilityIO takes pride in establishing constant communication with our clients when developing new software for apps and websites. User data and security is always stressed as an important factor in our collaborative design process. If you check our site, we’ve let you know some of our favorite apps. We know firsthand what it's like to have extensive passwords stored in the cloud or third-party sites, like LastPass in hopes to potentially avoid being a victim of data hacking. Check our our YouTube Interview with Motus Media.

If you have been stuck in a dead zone for the past few weeks, internet privacy has been a hot topic in the media. After news of the Facebook and Cambridge Analytica Scandal (in which an “Academic”, who violated Facebook policies by sharing the information of 50 (or was it 87) million Facebook users without their consent with the political consulting firm). Facebook has reportedly lost $100bill in stock, has 14 lawsuits and has mega influencers such as Will Ferrell, Elon Musk and Playboy pulling out under the #deletefacebook initiative. This is most definitely a viral beating of the most brutal kind.


We saw the latest release of iOS 11.3 update with extensive privacy features added. Apple CEO, Tim Cooks spoke on regulations and how to best protect your personal account information when signing onto apps and websites.


“Apple believes privacy is a fundamental human right, so every Apple product is designed to minimize the collection and use of your data…and provide transparency and control over your information.”

Out of nowhere it was announced that the city of Atlanta was released from a five-day ransomware attack (maybe a new trend?), essentially shutting down all public wi-fi services. Ownership was taken by SamSam, and asked for a ransom of $51,000 paid in Bitcoin.

Image | theHustle.com

April 1st 2018: ANOTHER breach is discovered. Saks Fifth Ave, Saks Off 5th, and Lord&Taylor department stores (both owned by conglomerate The Hudson Bay Company) have been hacked and more than 5 million names and credit card data has been siphoned from the registers. “The data, the firm said, appears to have been stolen using software that was implanted into the cash register systems at the stores and that siphoned card numbers until last month.”


So if you're reading this and you’ve shopped at any of the stores in the New York or New Jersey areas between May 2017 and March 2018, you just might be liable to have had your information collected as part of this attack.


**UPDATE** On Wednesday, May 2nd 2018 CAMBRIDGE ANALYTICA shuts down. The data and advertising firm is also filing for bankruptcy in the U.S. As the company admitted, "The siege of media coverage has driven away virtually all of the Company's customers and suppliers."